We take your research data and collaborate with you closely to draw up a several personas. We study them and start with the “why”; Why start with why? Because it’s human that way, every single action we take is motivated by it.

Thorough research stage should remove all speculations, after all, what good are big datas if they are not relevant. Once we have solid tangible data concluded, that’s when we move on to capture and map a complete journey of your users on your application.

During this process we will:

• Determine the user’s pain points?
• Do you have a roadmap of improvements for your users?
• What are your current conversion strategy?
• What kind of updates do you think you absolutely need in the short term?
• What sort of user testings have you done previously? Do you have them data?

We can deliver:

• User Journey Mapping
• Red Routes
• Use Cases
• Information Architecture
• Paper Prototyping
• Wireframe Prototyping
• Usability Testing
• Idea Generation
• Product Development